Mr. John Gerzema

BAV Consulting


John Gerzema is a pioneer in the use of data to identify social change and help leaders and organizations anticipate and adapt to new trends and demands. An author, social scientist, speaker and consultant, his books are on the bestseller and critics ‘best of ’ lists of The New York Times, Wall Street Journal, Washington Post, Bloomberg and FAST COMPANY and has appeared in NYT, FT, CNBC Power Lunch, The Economist, NPR, Forbes, Quartz, McKinsey, HBR, WIRED and others.
An expert in leadership and management of social change, his writing was named to the ‘Top Management Articles of the Decade’ by Strategy & Business and his TED talks are widely viewed. As a Distinguished Fellow with The Athena Center for Leadership Studies at Barnard, he advocates for gender equality, education and minority health issues as board advisor to The U.N Foundation’s Girl Up Campaign, University of The People and as Chairman of The National Kidney Foundation. John is among “The Top 100 Thought Leaders in Trustworthy Business” and “Must-Follow Marketing Minds on Twitter” by Forbes. A noted researcher, he presents frequently at The World Economic Forum. In 2014 he was inducted into ‘The Hall of Achievement’ at The Medill School of Journalism at Northwestern University. His latest book with Pulitzer-Prize winner Michael D’Antonio explores the rise of soft power in leadership. Tom Peters says, “The Athena Doctrine is a powerful book. Extraordinary research. Great storytelling. A message both timely and of monumental importance.”